Pops For Tots
Spring 2019
Pops for Tots, ice cream on a stick, was created to help eliminate messes with children in the target market. The logo is simple and playful, using colors that work for a boy or girl. A simple illustrated "smiling pop" is placed in the text to give a child-like and friendly feel to the company.
POPS FOR TOTS LOGO
Logo Design
Spring 2019
2D Print, 4" x 4"
In order to promote brand awareness, a coloring book was created for the children to give out at company events. Coloring pages include product flavor names, the smiling pop, and more. By giving this out to children at catering events, the parents will notice the brand and remember it when they see it shopping in the grocery stores.
POPS FOR TOTS
COLORING BOOK
Booklet Design
Spring 2019
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2D Print
2492 px x 2492 px
Pops for Tots has 6 tasty flavors that all children will enjoy. The products are packaged in designs that children created. The social media campaign gave the opportunity for children to color in a flavor name coloring template and be voted on by followers. The winning designs became the product packaging. In contrast with the children's coloring, the type is clean and simple. Overall, the packaging is creative and clean to reflect the company brand.
POPS FOR TOTS
PACKAGING
Packaging Design
Spring 2019
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3D Product
Here are four pages for the Pops for Tots website. The layout is consistent throughout all the pages. The "Our Pops" page gives customers the ability to easily find and read about product price and ingredients. The "Who We Are" page gives a simple explanation of the company. The "Involvement" page has a blog style layout with images. Customers can click on the entries and read about events that Pops for Tots were involved in.
POPS FOR TOTS
WEBSITE PAGES
Front-End Web Design
Spring 2019
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Web, 512 px x 431.28px
The Pops for Tots online banner is intended to promote brand awareness. The design includes illustrations of the products, the logo, the slogan, and a "call to action" button. When potential customers click on, "Shop Our Pops", they will be taken immediately to the website.
POPS FOR TOTS
ONLINE BANNER
Banner Design, Advertisement
Spring 2019
Web, 300px x 600px
These ads were created specifically for radio. The design content is similar to the online banner. However, the layout of the content is different because of the size of the ad. These ads would be running as the winning designs for the packaging are announced. The child's design is in the background with the Pops for Tots logo, slogan, and "call to action" button.
POPS FOR TOTS
SPOTIFY ADS
Banner Design, Advertisement
Spring 2019
Web, Sizes Vary